Reading some internal blogs, and looking around the news sites, I came across a few pieces of information that I thought were connected.

Firstly, (not new but) the 3 X-Series 3G data services launched with monthly flat-rate fees of (reportedly) GBP 5 and GBP 10 for up to 1 GB per month.

Secondly, an interesting article in The Economist online edition, The phone of the future, which quotes as saying

studies show that people read around ten megabytes (MB) worth of material a day; hear 400MB a day, and see one MB of information every second. In a decade’s time a typical phone will have enough storage capacity to be able to video its user’s entire life

Ok the last bit might be a little far-fetched but, the amount of content on avergae people consume is alot.

And if mobile operators want people to consume that material on their phones, they will have to drop the prices, or at least change the pricing structures. Maybe 3 have the idea?

How much content do you consume a day?

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2 Responses to “Average daily digital content intake of a modern person.”  

  1. 1 James Corbett

    Hmmm, that’s a very interesting question! It never occurred to me to measure it but I think I’ll try it for a few weeks. I wonder…..

  2. 2 bbt

    I think that operators have to understand that people want their digital content, but if you charge too much for it, people won’t pay.

    In a hotel recently in Helsinki, the Hotel wanted to charge €6 per hour for Ethernet Internet! Not even WiFi!

    WiFi they wanted to charge €14 per hour!

    If operators are going to keep their old pricing plans (based on traffic up:down) they will never get 3G to take off.

    If 3 manage to get the subscriptions (in Ireland they are not doing too bad), it might b the way to go.

    Please let me know how you go with the calculations. If shouldn’t be too hard.

    Either make a note of your traffic on your network card, and start counting, or (I think this is you) make a note from your 3G service. Do they allow that?

    thanks,
    bernard

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